PennyLane B2B Events

Meetings that lead somewhere

We do not sell stands or tickets. We find the buyers, suppliers and partners worth meeting, vet them first and put you in a room with them anywhere across MENA.

B2B Meetings & Matchmaking

One-to-one introductions between companies who have something concrete to discuss — a supply deal, a distribution agreement, a joint venture — vetted before the meeting is set.

  • Counterparty screening and briefing before every meeting
  • Meeting scheduling, venues and interpretation
  • Follow-up support through to signed terms
Request a Meeting

Business Events & Conferences

Hosted roundtables, sector conferences and networking evenings that bring a critical mass of the right companies together in one place, rather than one meeting at a time.

  • Venue, agenda and speaker sourcing
  • Curated guest lists by sector and seniority
  • Sponsorship and co-hosting packages
Ask About an Event

Trade Delegations

Inbound and outbound delegation visits for chambers of commerce and business groups — a full day of meetings and site visits, not a single introduction.

  • Itinerary design, venue booking and government liaison
  • Pre-qualified meeting matchmaking with local companies
  • On-the-ground translation and logistics support
Enquire About a Delegation
FAQ

B2B Events: Frequently Asked Questions

What are B2B meetings?

B2B meetings are pre-arranged conversations between businesses, such as buyers and suppliers or partners and investors, designed to start commercial relationships.

What is a trade delegation?

A trade delegation is an organised group of business representatives who travel to meet counterparts and explore opportunities in another market.

Who attends business events?

Business events bring together owners, executives, investors and professionals from a sector who want to meet new partners, customers or suppliers.

Why host business events in Dubai?

Dubai is a regional hub with strong international connectivity, which makes it convenient for companies and delegates from across MENA and beyond.

Who should you be meeting?

Tell us your sector and the partners you are after. We will tell you who is worth a room.

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